原来这个有专业名称

a
angelina81
楼主 (北美华人网)
过去两年很多房子周五上市周一马上pending
How the 72 Sold program works 

Home showings are only scheduled on Saturdays, when potential buyers can see each other walking in and out of the home for their tours, proving there are other people interested in the home — social proof.
For the scarcity pillar, all of 72 Sold''s 426 metro Phoenix agents are trained to ask one extra question: Tell me something about your home that makes it extra special. 
"That''s how you create scarcity," Hague said. The fear of loss pillar is as simple as knowing you might lose out on a bid if you don''t make your offer high enough. All offers are presented at 4 p.m. on Monday. 
Looking at the pillar of opportunity, every buyer has a chance to increase a bid.
"On Monday at 4 p.m., we tell every buyer to stand by the phone," Hague said. "We then call every buyer and give them the opportunity to go higher and be the one to win the home. That''s truly the way to get the seller the highest price