https://www.bloomberg.com/news/newsletters/2021-03-14/how-canada-goose-is-expanding-its-product-line-beyond-puffy-coats Canada Goose is Solving the Big, Puffy One-Product Problem By Kyle Stock March 14, 2021, 7:00 AM EDT Sure Canada Goose makes a nice parka, but have you tried its masks? And might you be into its boots? The Toronto-based apparel empire has long had a one-product problem. The market for a four-figure sleeping bag of a coat, well, it’s not infinite. And considering climate change, it’s probably shrinking a bit at the margins.
Canada Goose is Solving the Big, Puffy One-Product Problem
By Kyle Stock March 14, 2021, 7:00 AM EDT
Sure Canada Goose makes a nice parka, but have you tried its masks? And might you be into its boots?
The Toronto-based apparel empire has long had a one-product problem. The market for a four-figure sleeping bag of a coat, well, it’s not infinite. And considering climate change, it’s probably shrinking a bit at the margins.